In early 2021, Shiseido Company, Limited (‘Shiseido’) announced its agreement to sell its personal care business to the private equity firm CVC Capital Partners (‘CVC’).
Shiseido’s personal care business includes its affordable haircare and skincare products, including its Senka and Tsubaki brands (the ‘Business’).
The Business was transferred by Shiseido by way of an absorption-type corporate split to a newly established company, Fine Today Shiseido Co. Ltd., whose shares were subsequently transferred to Oriental Beauty Holding Company, Limited, financed by funds advised by CVC.
Skrine acted as Malaysian counsel on behalf of CVC and assisted in the transfer of the Malaysian assets comprised in the Business which was recently completed. The lead counsel was Nagashima Ohno & Tsunematsu.
The Skrine team was led by Partner
Sheba Gumis (M&A), supported by Senior Associate
Francine Ariel Paul and Associate
Faith Chan. The team was also supported by Partners
Selvamalar Alagaratnam (Employment),
Natalie Lim (Intellectual Property),
Jesy Ooi (Real Estate), Senior Associate
Chen Mei Quin (Employment), and Associates
Nicole Oh (Intellectual Property) and
Marcus Leong (Real Estate).
Media Coverage on the earlier parts of the sale of the Business: